Institute of International Education
2009 U.S. Higher Education Fairs in Asia
February 22 - March 4, 2009

Asian countries send the largest number of foreign students to American colleges and universities. To help your school establish and maintain a presence in this region, the Institute of International Education organizes regular education fairs that provide information to countless Asian students about the wide U.S. education opportunities available, including boarding schools, associate degrees/transfer programs, English language courses, bachelor's degrees, master's and doctoral degrees.

IIE would like to invite you to participate in the Spring 2009 fairs in Vietnam and China.


Vietnam fairs: Hanoi 
| Danang | Ho Chi Minh City

China fairs: Guangzhou  | Shenyang | Hangzhou  

Your early committment is highly appreciated, and will help us book the appropriate-sized venue in each city.

Fair Objectives
IIE has organized Higher Education Fairs in Asia since 1982, and our established track record and expertise offer you an cost-effective and convenient way to maximize your school's exposure in Asia. Schools are welcome to join all fairs or select the fairs that best fit their travel schedule and/or recruitment strategy. Between fairs, schools are free to work with alumni or local institutions.

U.S. Higher Education Fairs are designed to benefit both Asian students and U.S. university and college representatives by:
  • Giving students, parents, and sponsors a chance at no cost to learn about the value and rewards of U.S. study and opportunities for higher education in the United States from official, reliable, and legitimate sources of information;
  • Informing students and parents about the availability of continuing free educational advising services at U.S. Department of State-sponsored educational advising offices;
  • Giving students, parents, and sponsors an opportunity to meet face-to-face with official representatives of regionally accredited U.S. colleges and universities;
  • Providing U.S. university and college representatives with a well-promoted event at reasonable cost at which they can meet serious prospective students interested in American higher education; and
  • Providing U.S. university and college representatives with a comprehensive in-country orientation to inform them about the local-education system and current factors influencing the flow of students to the United States.

 

Participation Guidelines

The fair organizers (“We”), reserve the right in our sole discretion to enforce the fair guidelines set out on the fair website in order to maintain the integrity and safety of our fairs. We reserve the discretion to refuse entry to the fair venue to any third-party recruiters or agents. Should we be alerted to any violation of our institution representation guidelines by the presence of such recruiters or agents during the course of the fair(s), we reserve the right to require that the recruiter/agent leave the venue immediately. No refund or reimbursement will be made to institutions for any inconvenience caused due to any violation of the fair guidelines. In of a dispute, the decision of the fair organizers is final.

1.  Only regionally accredited two-year, four-year, and graduate U.S. institutions may be represented at the IIE Fairs. English language and distance learning programs may only participate if representatives are prepared to provide information and answer questions about degree programs on the campus of the regionally accredited universities and colleges of which they are a part.

List of Regional Accrediting Bodies
2.  Institutions may be represented by personnel (faculty, staff, or alumni) sent from the United States, by a faculty member temporarily residing in Asia on a research or teaching assignment, or by bona-fide local alumni with authorization from the university. Official U.S.-based representatives are best equipped to speak about the whole institution and current admissions policies, and carry legitimacy in speaking with students, parents, and sponsors. Alumni, on the other hand, have the advantage of speaking the local language, which facilitates communication. Alumni are also some of the best "salespeople" because they convey an enthusiasm and affection for their U.S. experience that U.S. representatives may lack. Using alumni to represent your institution also saves on travel expenses. IIE believes the best strategy is to have both U.S.-based and alumni representatives at your table, if possible. No more than two representatives may man a table at any one time during the Fairs.

3.  As IIE promotes direct school-to-student communication, no third party recruiters may participate.

4. All representatives at IIE Fairs must agree to abide by the ethics and standards set out by NAFSA (including the
Code of Ethics and the Principles of Good Practice for the Recruitment and Admissions of International Students) and NACAC (see Policies).


 

2009 Spring Fair Dates, Sites and Fees


Specific information of each city will be available soon.

Date
Country
City
Price (US$)
IIE Member
Non-IIE Member
Literature Only
2/22 (Sun)
Vietnam
US$1,050
*Education forum: US$100
US$1,125
*Education forum: US$100
US$350
2/24 (Tue)
US$1,000
*Education forum: US$75
US$1,100
*Education forum: US$75
US$350
2/26 (Thu)
US$1,125
*Education forum: US$120
US$1,200
*Education forum: US$120
US$350
2/28 (Sat)
China
US$1,125
US$1,200
US$350
3/2 (Mon)
US$1,125
US$1,200
US$350
3/4 (Wed)
US$1,125
US$1,200
US$350

*Education Forum
This event will be held the morning of the fair. The forum provides a space for US and Vietnamese educational representatives to discuss the possibility of creating joint degree and international cooperation/exchange programs. IIE will distribute a booklet in advance of the event that includes profiles of each school and contact information, so that the representatives can easily follow up with each other.

Fair Registration and Payment


How to Register


The online registration form asks for information about your intended fair participation as well as information about your institution for publication in the fair guide, which is distributed to students attending each fair. For your convenience, we recommend you view the entire form before starting to complete it so you know what information is required. You will not be able to submit the form without all the required information.

Priority Deadline: December 15, 2008 (Extended to December 31, 2008)
Final Deadline: January 15, 2009
Payment Deadline:January 15, 2009

*Only institutions that register and return the Institutional Profile by the priority deadline will have their profile included in the fair guide.

Your early committment is highly appreciated, and will help us book the appropriate-sized venue.





› Method of Payment

Check or bank draft:
Please make the check or bank draft payable to Institute of International Education, and send it to

Institute of International Education,
Room 601, General Commercial Building,
156-164 Des Voeux Road Central, Hong Kong.
[U.S. Higher Education Fairs 2009]

Wire Transfer:
If you wish to wire the payment directly to IIE, please fax the wire transfer confirmation to IIE/Hong Kong at (852) 2603-5765 after it has been processed. Refer to the following for IIE bank account information:

Account Name: Institute of International Education
Account Number: 134677846
Swift Code: CHAS US 33
Bank routing number ABA#: 021000021
Chase Manhattan Bank
New York, New York
Reference: U.S. Higher Education Fairs 2009 registration fee - <Your Institution Name>


› Cancellation Policy
60 days + before fair starts: 70% refund
30-59 days before fair starts: 50% refund
0-29 days before fair starts: No refund If payment has not been made at the time of cancellation, IIE will bill institutions based on this refund policy.

 

Fair Publicity

The channels of promoting the fairs to the public vary from city to city. Before the fair, IIE and its partners will publicize the event through various media, including but not limited to:
  • Advertisements in local media
  • Press releases to newspapers and education websites
  • Posters and flyers to key officials, government offices, local and international high schools, local universities, and language schools
  • Outreach events, EducationUSA advising centers, IIE's and/or organizer websites and online discussion forum.

 

Shipment of Materials


OCS will be working with IIE again in 2009 as an official shipper of exhibitor materials.
Participating institutions shipping with OCS will not need to make any international shipments. Instead, all boxes can be forwarded to our OCS trade fair hub in Boston.

From here, OCS will take care of the rest, including address labeling and export documentation. OCS will pay all duties and taxes on your behalf overseas. You will have no customs clearance worries

OCS performs all of these services seamlessly and automatically for all exhibitors shipping with OCS.

We will store all exhibitors’ materials in our overseas stations and deliver them on instruction from IIE, direct to the fair venue.

Complete shipping instructions will be emailed to all registered participants.
You can always contact OCS at fairs@shipOCS.com or by calling toll-free in the U.S. 1-877-2222-OCS.

Note: for participants NOT using OCS.

If you decide to use another carrier to ship directly overseas, your ship-to address will be the hotel room that you would stay in each destination country. Please make arrangements with your hotel directly.

Please do NOT ship any materials to the offices of IIE or the fair organizers.

If you do not use OCS, it will be the responsibility of your carrier to deliver your materials “door-to-door” overseas to your hotel room. Please make sure your carrier is able to clear customs in the countries you ship to, and make sure they can take care of duty and taxes for you. Please do NOT ship your materials as “cargo” or “door-to-airport”, because these services generally do NOT include customs clearance. Neither OCS nor IIE will be able to assist if your packages are delayed in customs or undeliverable due to improper labeling.

EducationUSA Summer Program Exhibition
Hong Kong, March 1-31, 2009


A Golden Opportunity to Open Your School's Doors to
International Students with Summer Programs
and Fun!

Summer Program Exhibition Objectives:

  • Provide an effective platform for U.S. summer programs to establish and build a presence in the key spring registration period, with a well-managed, well-promoted event at reasonable cost to a target market of serious prospective students interested in U.S. summer programs;
  • Give students and parents a chance - at no cost- to discover opportunities for summer programs including intensive English, from reliable and legitimate sources of information;
  • Inform students and parents of the value and rewards and variety of summer programs in the U.S., and
  • Promote U.S. institutions of higher learning and American education

Exhibition Information and Registration:

Summer Exhibition Flyer (Please read before registering)

Registration Form: PDF, DOC (Include payment and shipping info)

For more details, please contact:

Ann White, Director
Institute of International Education/China - Hong Kong
Room 601-602 General Commercial Bldg.
156-164 Des Voeux Road Central, Hong Kong
Tel: (852) 2603 5771 Ext 102
Fax: (852) 2603 5765
E-mail: awhite@iiehongkong.org